Helping Banks Sell, Coach
and
Hire Better for 30 Years
It is more important than ever before that your relationship managers, lenders and frontline personnel are adept at having the right conversations with clients and prospects. The explosion of bank, non-bank and direct competitors makes it essential that your people are skilled and focused on having customer focused, problem-solving discussions.
Our Banking Sales Training will help your relationship managers become more skilled at having consultative conversations that revolve around asking the right questions and enough questions. Your bankers will become more skilled and focused on the goal of helping your clients make sound financial decisions for today and the future. Improve your customer experience by investing in consultative sales training for your bankers.
Customized Banking Sales Training Programs
Our Banking Sales Training Approach
All community and regional banks have a unique culture, often tied to the communities they serve. We honor that culture and work closely with senior management to customize a sales training approach that “fits.” It is still entirely possible to have a service mentality and develop bankers to be confident in their ability to probe, listen intently and uncover needs to more fully serve the client. In fact, they must! This is when relationships are built and trust is earned.
We will build a banking sales training approach around your bank’s geographic needs as well as the specific nuances of each business line. We understand the business of banking, and will draw upon our years of experience to customize your program. We will help your relationship managers become the “smart” solution; ready with a consultative approach to uncover a prospect’s needs and assist individuals and companies in making important financial decisions.
Banking Sales Training Experts
Schedule a time with one of our banking sales experts, and receive a free evaluation of your bankers.
What Sets Us Apart?
Deep Domain Expertise in banks, insurance and financial services and industries requiring knowledgeable, longer-sales cycle, consultative salespeople
Instructors are Sales-Experienced Training Veterans with extensive financial services knowledge and experience delivering, role-playing, recruiting, on-boarding and coaching
Sales Managed Environment® Certification – Sales leaders are trained to cultivate and grow company sales culture and results
30 Years of Data & Experience developing salespeople into consistent & predictable producers
Comprehensive Banking Sales Training
Find out how your bankers compare on the 21 Core Sales Competencies to all salespeople, the top 10% and the banking industry specifically.
Customize
Using this data, we customize our Banking Sales Training Proven Process to your specific bank’s culture and growth goals.
Sales Management
We help your organization develop a sales management framework for sales leaders, with our proprietary Sales Managed Environment ® program, focused on helping them manage performance, coach, motivate, and recruit.
Selling System
We next work with your bank to implement a milestone-centric Effective Selling System, once again customized to your culture and markets.
Hire
We can help you find quality talent with our Hire Better Bankers System helping you to hire the right people for your sales jobs.
CARE Retail Sales Process
This approach can help everyone on the retail side of the bank feel more comfortable selling and being a “guide” for their customers.
Sales Growth Coach
This program offers 1 on 1 coaching for new or high-potential relationship managers, providing them with a personal sales evaluation, a personal coach, regular coaching calls, and online learning.
Watch the Video to Hear About our Banking Sales Training
What Differentiates a Great Banker from a Mediocre one?
Anthony Cole Training Group can help you discover that.
We are Banking Sales Training specialists. We have been working with community and regional banks for 30 years now and we understand the increasing competition, customer expectations and challenges in the marketplace. We can help your bankers evolve to the new environment where competition is tougher but the need for a caring and knowledgeable relationship manager still matters.
“23 years in banking and this program has made me a better banker.”
Profitable Growth for Banking Clients
Here’s an example of a banking client’s first year growth after working with Anthony Cole Training Group.
Current Events
Anthony Cole Training Group current events, including seminars, conferences, and webinars!
Actively Involved with Many Bank Associations
Our experienced sales development experts have firsthand experience and knowledge of banking. We understand the challenges of the industry. We are active and deliver many workshops annually for the top banking associations such as:
Free eBook for Bank CEOs & Sales Execs
How do you know if your bankers can and will sell? In this free eBook, learn about the 21 Core Sales Competencies assessment that provides the data on how your lenders and relationship managers rank compared to others in the banking industry. Do your people have the desire, commitment, and sales competencies to succeed at finding and building relationships? Find out how your team rates in:
- The Will to Sell
- Sales DNA
- Sales Competencies
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